On July 28, a press conference on the achievements of China's high-speed railway development and the 7th World High-speed Railway Congress was held in Beijing. He Huawu, chief engineer of the Ministry of Railways and academician of the Chinese Academy of Engineering, said that by 2012, the operating mileage of China's railways will reach more than 110,000 kilometers, of which 13,000 kilometers will be built for new high-speed railways. By 2020, China's railway business mileage will reach more than 120,000 kilometers. China is entering an unprecedented period of high-speed railway construction, which is undoubtedly good news for the development of construction machinery industry in the long run. It is obvious that the construction of high-speed railway has a strong pull on the construction machinery industry. The increasing investment of the state in high-speed railway year by year makes the future development prospects of construction machinery promising.
Energy saving and environmental protection of high-speed railway has been greatly invested by the state
Nowadays, the main theme in the economic field of our country is to change the mode and adjust the structure. Energy saving and emission reduction are important aspects. China's high-speed railway has adopted a large number of bridges instead of roads, effectively reducing the cutting of cities and towns along the line, saving a lot of land. High-speed rail is the preferred means of transportation for the development of low-carbon economy. The use of electric traction and regenerative braking can save a lot of energy, especially valuable oil resources. The low-carbon environmental protection of high-speed rail has been strongly supported by the state and has become an important infrastructure project in the future. At the beginning of this year, the data released at the National Railway Work Conference showed that, following the completion of railway construction investment of 600 billion yuan in 2009, railway investment will reach 823.5 billion yuan in 2010, of which 700 billion yuan will be invested in capital construction this year, an increase of 16.7% over last year, and the scale of investment will reach a new high. According to the calculation of the Ministry of Railways, the largest part of the total investment of high-speed railway is the railway infrastructure. Construction machinery products will be used in large quantities in this part of the project.
Pay close attention to the layout and process of national high-speed railway projects
It is well known that the construction of high-speed railway will directly drive the market demand of engineering machinery and equipment, and drive excavators, loaders, bulldozers, roadheaders, rotary drilling rigs, shield machines, mixers, pumping trucks and so on. Therefore, in recent years, new high-speed railway projects have become the focus of construction machinery enterprises. As early as the beginning of this year, China Construction Machinery Business Network compiled and sorted out more than 200 new railway projects in various parts of the country according to the commencement information released by relevant national departments. The report gives a detailed description of the construction cycle, investment amount, required equipment, progress stage, project content and location of the project. At the same time, the contact information of the project's construction unit, design unit and construction unit is also noted to make the engineering machinery enterprises more targeted in the marketing, so as to achieve a targeted target, grasp the historical opportunity of high-speed rail development, and share the unprecedented high-speed rail feast.
Timely Adjustment of Management Strategy and Product Structure in Construction Machinery Enterprises
Faced with the broad development prospects of high-speed rail, construction machinery should timely adjust the business strategy and product structure of enterprises in accordance with the relevant national policies on high-speed rail construction, as well as the starting area, time and duration of new projects. For example, in this investment banquet, the central region is expected to become the most beneficiary region due to the intersection of several high-speed rail lines. Hunan Province started seven new railway construction projects this year, with a construction mileage of 1200 kilometers. Anhui Province will invest 30 billion yuan in railway construction this year, which is the highest standard in previous years. By 2015, most of the top 10 provinces with the longest operating mileage of high-speed rail in China were in the central region. The concentration of high-speed rail projects in this area will also bring strong demand for construction machinery and equipment. Construction machinery enterprises can focus on high-speed rail projects in this area, increase marketing efforts, take the lead in the fierce market competition, and win business opportunities.
In terms of product structure, there are many types of construction machinery products needed in high-speed railway construction, and the construction machinery products required in different construction stages are also different. According to the construction process, with the passage of time, the types of engineering machinery and special accessories required are: Bulldozer and grader, rotary drilling machine, concrete machinery (one station and three vehicles), bridge support, beam box equipment, bridge erecting machine, paver, CA mortar or track plate. Construction machinery enterprises can carry out marketing activities according to the process of the project. High-speed railway construction in China will have more development momentum in the future, and the pull of construction machinery products will continue for a considerable period of time. Therefore, adjusting the existing product structure to adapt to the development of infrastructure at that time has already mentioned the strategic agenda of many senior managers of construction machinery enterprises. According to the construction demand of high-speed railway construction, it is also necessary to adjust the R&D and production of construction machinery products with large demand for high-speed railway, such as excavators, loaders, bulldozers, cranes and rotary drilling rigs.
High-speed rail is becoming the epitome of China's economic boom. With the arrival of the era of high-speed rail, it is bound to promote the development of the whole construction machinery industry. In this golden period of high-speed railway development, construction machinery enterprises should grasp the market, adjust product structure and marketing strategy, strengthen internal work, improve product quality, and win their own leap-forward development while serving the construction of high-speed railway in China.